Cloudy vs Blupepper.
Both run screens for Singapore and Malaysia businesses. The real difference is the model: Cloudy is self-serve software you set up today; Blupepper is a sales-led service that bundles software with hardware, installation and content design.
This isn't a 'we win every row' page, the two products are built for different buyers. If you want a provider to source and install the screens and design the content for you, a managed bundle like Blupepper's is a reasonable fit. If you want software you set up yourself, on TVs you already own, at a price you can see before talking to anyone, that's exactly what Cloudy is. The rows below stick to what each side's public materials actually say.
Blupepper
- Sales-led: the free trial routes through a quotation form with a callback from the team
- No public pricing, quotes are customised by project size and content
- A bundle: CMS software plus hardware supply, installation and the Blucreativ design service
- Screen-agnostic per their site; no player OS or specific hardware models listed
- Widgets and vertical integrations listed: RSS, weather, multi-zone templates, hotel flight-info boards
Cloudy
- Self-serve: start a 14-day free trial and link your first screen yourself, in minutes
- Published per-device monthly pricing you can check before any call
- Pure software: bring any smart TV or Android device and run it yourself
- Named hardware guidance: Android TV 10+ sticks and boxes, tablets, kiosks, with models we recommend
- Core signage depth: playlists, scheduling, split zones, offline playback, live per-screen status
Details from public materials as of August 2026. Features and pricing may change.
Sources: Blupepper, About · Blupepper Singapore · Blupepper, How it works · Blupepper, Request quotation
Blupepper is a trademark of its respective owner (Blupepper Singapore PTE LTD). Cloudy is not affiliated with or endorsed by Blupepper. Details reflect Blupepper's public website as of the date above; absences mean 'not listed on their site', not 'not offered'.
Frequently asked
Are Cloudy and Blupepper the same kind of product?
Not quite. Both include a cloud CMS, but Blupepper positions itself as a hands-on provider bundling hardware supply, installation and content-design services. Cloudy is self-serve software, you bring the screens and manage everything from the dashboard yourself.
Which one is cheaper?
We can't tell you, Blupepper doesn't publish pricing (quotes are customised per project), so there's nothing public to compare against. Cloudy's per-device monthly price is published on our pricing page, so you know the number before you ever talk to us.
When is Blupepper the better fit?
If you want one vendor to supply and install the hardware, design your content for you, or you need one of their listed vertical integrations like hotel flight-information boards, a managed bundle makes sense.
When is Cloudy the better fit?
If you want to start today without a sales call, use TVs or Android devices you already own, know the exact per-device price up front, and manage your own content and schedules from a simple dashboard.
Can I try both before deciding?
Both advertise free trials. Cloudy's is self-serve, create an account and link a screen in minutes, no credit card. Blupepper's trial goes through their quotation form with a callback from their team.