Acceptable Use Policy

This policy forms part of the Client Agreement and applies to everyone who uses Cloudy CMS — organisation administrators, editors, distributors, and anyone acting under their account.

1. You decide what plays

Cloudy CMS is a tool for putting content on screens you control. We supply the dashboard, the player software and the delivery infrastructure. We do not choose, supply, review, endorse or approve what you display, and that includes anything loaded from an address you enter — a web page, a video, or a live stream. Those are External Sources under clause 5.2 of the Client Agreement, and the responsibility for displaying them is yours.

The fact that the Service is technically able to display something is not our confirmation that displaying it is lawful, licensed, or permitted by whoever operates it.

2. Licences are your responsibility

Showing content on a screen in a shop, office, restaurant, gym, clinic, lobby or any other commercial, public or workplace setting is usually a public performance in law. It often needs permission beyond simply having access to the content, and the requirement does not go away because the content was free to watch at home.

Before you put something on a screen, make sure you hold:

• the rights to the content itself, or the rights holder’s permission to display it;
• any public-performance or communication-to-the-public licence required for music, audio, film or television — in many territories this is administered by collective management or licensing bodies, and the licence is bought from them, not from us;
• any re-transmission right needed to show a broadcast or a stream, including sport;
• the right to use any trade mark, logo, personal image or recording of a person that appears.

These licences are between you and the relevant rights holder or licensing body. Nothing you pay us covers them, and we cannot advise you on which you need — that depends on your premises, your territory and the content.

3. What must not be displayed

Do not use the Service to display or distribute:

• content that infringes copyright, trade mark, database, performer’s, privacy or publicity rights;
• a broadcast, channel, stream or subscription service re-transmitted without the authorisation of the person entitled to give it — including unofficial sports, film or television stream aggregators, however freely reachable they are;
• anything reached by circumventing a paywall, account restriction, geographic block or other technical protection measure, or by sharing credentials in breach of the provider’s terms;
• content that is unlawful where the screen operates, including content that is obscene, defamatory, harassing, or that incites violence or hatred;
• content harmful to minors, or adult content on a screen the public can see;
• gambling, alcohol, tobacco, pharmaceutical, financial or political content displayed contrary to the advertising rules that apply to it;
• personal data you have no lawful basis to display, including images of identifiable people who have not consented;
• misleading claims, or anything presenting itself as coming from an organisation you do not represent.

4. What must not be done to the Service

• Pointing a screen at an internal or private network address in order to probe or expose the network it is connected to.
• Using the Service to distribute malware, run phishing or credential-harvesting pages, or mine cryptocurrency.
• Circumventing quotas, entitlements, seat counts, or device limits; reselling access other than as an authorised distributor.
• Interfering with the Service or another customer’s use of it, including load that degrades it for others.
• Reverse engineering the player application other than as applicable law permits, or tampering with a screen you do not control.

5. Reporting, and what we do about it

If you believe something displayed through Cloudy CMS infringes your rights or breaches this policy, write to support@cloudycms.app with enough detail to identify the material, where it was displayed, and the right you rely on.

We do not monitor content and we are not obliged to. When we are notified, or otherwise become aware of a breach, we may remove or disable the content or source, suspend a screen, or suspend or terminate the Account — with notice where practical, and without it where the exposure is immediate or the law requires. We may also pass on information where legally required.

Acting, or not acting, on a report is not an admission of responsibility by us, and does not affect any remedy we have against the customer responsible — including the indemnity in clause 8 of the Client Agreement.

6. Changes

We may update this policy. The version and effective date above track the Client Agreement, and a material change re-gates acceptance in the dashboard.

Contact

Cloud By Day Group Pte. Ltd. — support@cloudycms.app